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Walmart.com

Owned by Walmart Inc.

corporate.walmart.com
Privacy Panel Label
Privacy Panel
Walmart.com
Data Collected
Government IDssensitive
Government-issued identifiers
Message & Email Contentsensitive
Communications content
Race, Religion & Demographicssensitive
Demographic information
Financial & Payment Datasensitive
Financial information
Biometric Datasensitive
Biometric information
Precise Locationsensitive
Geolocation data
Contact Info
Name, telephone number, email address, and physical/shipping/billing address
Device & Online IDs
Device and online identifiers
Background information
Browsing & Search History
Internet and network activity information
Purchases & Transactions
Commercial and purchase history information
Photos, Videos & Audio
Sensory information
App Usage & Diagnostics
Inferences and preferences
Employment & Education
Professional and employment information
Data Sharing & Use
YESSold to third parties
9 recipient categories (Vendors for business operations (shipping, billing, payment card processors), Walmart Marketplace and direct-to-customer companies, Advertisers, …)
YESShared for advertising
YESCross-site tracking
noUsed for profiling / AI decisions
YESUsed to train AI models
YESDisclosed to law enforcement
Data Uses
Core serviceSecurity / fraudAdvertisingPersonalizationAnalyticsAI/ML trainingThird-party partnerships
Data Retention
3 years
Varies by data type
Includes legally mandated retention
Walmart retains personal information as long as necessary for the purposes descr
Consumer Rights
Access
Delete
Portability
Correct
Opt-out
Security
Encrypted in transit
?
Encrypted at rest
?
MFA available
?
Breach notification
Browser Privacy Signals
partialGPC / DNT
This label summarizes privacy practices as disclosed in the company's privacy policy. This is not legal advice. Full policy ↗

This label summarizes privacy practices as disclosed in the company's privacy policy. It is a neutral, factual restatement — not an evaluation. What is this?

Source Evidence

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What's on the label
Sold to third parties
YES92% confidence
We may disclose personal information to third parties or process your personal information for various purposes, including targeted advertising. These kinds of disclosures may be deemed selling under certain state privacy laws. You have the right to opt-out of the sale or processing of your Personal Information for targeted advertising as described above.
Shared for advertising
YES99% confidence
Advertising, Marketing, and Other Related Technology Partners: We work with various advertising, marketing, and other related technology partners so we can both market our products to you and provide advertising services to other companies.
Cross-site tracking
YES97% confidence
Advertising Technology Providers. We work with companies that use cookies, pixels, beacons, and similar technologies to tailor the ads you see using information collected about you over time on our Sites, and across other participating websites and mobile services.
Used for profiling
no88% confidence
We do not engage in profiling in furtherance of decisions that produce legal or similarly significant effects concerning consumers.
Used to train AI
YES95% confidence
Undertaking activities to verify or maintain the quality or safety of our services or devices and to improve, upgrade, or enhance them, such as training our AI.
Signals & rights
Honors GPC
YES99% confidence
You may also use the Global Privacy Control (GPC) to opt out of the processing of personal information for purposes of targeted advertising or the sale/sharing of your personal information. If you notify us of your opt-out preferences through GPC, we will honor your request with respect to the browser that sends us the GPC signal.
Honors DNT
no97% confidence
Our Sites will not respond to other types of 'do not track' signals.

Sources / Provenance

Analyzed June 3, 2026 · policy fetched June 3, 2026

Archived copy: not yet available

Source hash: f76c1738a264