Disney+
Owned by The Walt Disney Company
disneyplus.com ↗Privacy Panel Label
Privacy Panel
The Walt Disney Company — Disney+
Data Collected
●Financial & Payment Datasensitive
Payment information
●Race, Religion & Demographicssensitive
Gender
Date of birth
●Message & Email Contentsensitive
Message and chat content
Public forum posts
●Precise Locationsensitive
Precise or approximate location
●Children's Datasensitive
Children's personal information
○Contact Info
First name and surname
Email address
Postal address
Telephone number
○Device & Online IDs
Username and password
Unique device identifier and IP address
○Browsing & Search History
Activity and content viewing information
Cookies and tracking technology data
○App Usage & Diagnostics
Usage, viewing, technical, and device data
○Photos, Videos & Audio
Still or video images from cameras
Call recordings
Data Sharing & Use
YESSold to third parties
9 recipient categories (Service providers, Advertising and marketing partners, Travel and hospitality partners (airlines, hotels, ground transportation, travel insurance), …)
YESShared for advertising
YESCross-site tracking
YESUsed for profiling / AI decisions
?Used to train AI models
YESDisclosed to law enforcement
Data Uses
Core serviceSecurity / fraudAdvertisingPersonalizationAnalyticsThird-party partnerships
Data Retention
not stated (as long as needed for purposes, or longer if required by law)
Includes legally mandated retention
Disney retains personal information for the length of time needed to fulfill the…
Consumer Rights
Access
Delete
?
PortabilityCorrect
Opt-out
Security
?
Encrypted in transit?
Encrypted at rest?
MFA available?
Breach notificationBrowser Privacy Signals
partialGPC / DNT
This label summarizes privacy practices as disclosed in the company's privacy policy. This is not legal advice. Full policy ↗
This label summarizes privacy practices as disclosed in the company's privacy policy. It is a neutral, factual restatement — not an evaluation. What is this?
Source Evidence
Report an issueIf a specific extraction below looks wrong (the quote does not match the policy, or the YES/no is misinterpreted), use the per-finding flag to help us improve.
What's on the label
Sold to third parties
YES82% confidence
We may use personal information to support "targeted advertising," "selling," or "sharing," as defined by applicable privacy laws, which may result in third parties receiving your personal information.
Shared for advertising
YES97% confidence
When we provide you with relevant advertising on third-party sites and applications, we may share limited personal information about you, such as certain identifiers or hashed email address, with third parties. We may also share such information to provide you with and to measure relevant third-party advertising on our sites and applications.
Cross-site tracking
YES92% confidence
Provide you with targeted advertising based on your activity on our sites and applications and on third-party sites and applications
Used for profiling
YES88% confidence
Personalize content and experiences; Provide you with targeted advertising based on your activity on our sites and applications and on third-party sites and applications
Signals & rights
Honors GPC
YES97% confidence
You may also choose to enable online, where available, a universal tool that automatically communicates your opt-out preferences, such as the Global Privacy Control ("GPC"). We will process the GPC signal as a request to opt out.
Honors DNT
?55% confidence
Please visit Online Tracking Technologies and Advertising for further information, including Do Not Track and how to disable cookies and otherwise make choices with respect to such data collection.
Sources / Provenance
Analyzed June 5, 2026 · policy fetched June 5, 2026
Archived copy: not yet available
Source hash: 1df5f8f03993…