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Cash App

Owned by Block Inc.

cash.app
Privacy Panel Label
Privacy Panel
Cash App (Block, Inc.)
Data Collected
Government IDssensitive
Government-issued identification
Biometric Datasensitive
Facial scan and biometric information
Financial & Payment Datasensitive
Bank account and payment card numbers
Precise Locationsensitive
Precise geolocation information
Race, Religion & Demographicssensitive
Inferred characteristics and advertising segments
Contact Info
Name
Email address
Phone number
Mailing address
Device & Online IDs
IP address
Authentication credentials
Device identifier
Contacts / Address Book
Phone contacts
Purchases & Transactions
Transaction information
Employment & Education
Employment information
Photos, Videos & Audio
Photograph
Call recordings and transcripts
App Usage & Diagnostics
Device information
Browsing & Search History
Internet and network activity information
Data Sharing & Use
noSold to third parties
9 recipient categories (Group companies and corporate affiliates, Service providers and technology partners, Identity verification providers, …)
YESShared for advertising
YESCross-site tracking
YESUsed for profiling / AI decisions
YESUsed to train AI models
YESDisclosed to law enforcement
Data Uses
Core serviceSecurity / fraudAdvertisingPersonalizationAnalyticsAI/ML trainingThird-party partnerships
Data Retention
Indefinite
Includes legally mandated retention
Data is retained as long as the account is active and thereafter for as long as
Consumer Rights
Access
Delete
Portability
Correct
Opt-out
Security
?
Encrypted in transit
?
Encrypted at rest
?
MFA available
?
Breach notification
Browser Privacy Signals
partialGPC / DNT
This label summarizes privacy practices as disclosed in the company's privacy policy. This is not legal advice. Full policy ↗

This label summarizes privacy practices as disclosed in the company's privacy policy. It is a neutral, factual restatement — not an evaluation. What is this?

Source Evidence

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What's on the label
Sold to third parties
no92% confidence
While we do not sell personal information as that term is commonly understood, we "share" personal information for advertising purposes, using cookies and similar technologies to show you targeted ads about our Services across the internet.
Shared for advertising
YES99% confidence
With advertising partners, such as analytics providers and advertising platforms who help us run our advertising campaigns, analyze our site, run contests, special offers, or other events or activities, and track metrics on our behalf or in connection with our Services.
Cross-site tracking
YES99% confidence
Advertising and Marketing our Services to you, including to serve you advertisements around the web based on your activity over time and across other sites and services
Used for profiling
YES99% confidence
Drawing inferences from any of the information we collect to create a profile about you that may reflect, for example, your credit risk profile, your preferences, characteristics, shopping habits, and other behavior, to enhance our Services to you and maintain a trusted environment
Used to train AI
YES98% confidence
Improving, personalizing and facilitating your use of our Services, content and applications, including by training artificial intelligence (AI) and other machine learning models
Signals & rights
Honors GPC
YES97% confidence
We also process opt-out preference signals, such as the Global Privacy Control. These signals set your opt-out preferences only for the particular browser or device you are using and any consumer profile that we associate with that browser or device.
Honors DNT
no99% confidence
At this time, our websites are not designed to respond to DNT signals or similar mechanisms from browsers.

Sources / Provenance

Analyzed June 3, 2026 · policy fetched June 3, 2026

Archived copy: not yet available

Source hash: 72fd2b9d8816