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Bumble

Owned by Bumble Inc.

bumble.com
Privacy Panel Label
Privacy Panel
Bumble
Data Collected
Precise Locationsensitive
GPS location
Race, Religion & Demographicssensitive
Gender identity
Sexual preference
Ethnic background
Religion
Biometric Datasensitive
Biometric data from facial recognition
Government IDssensitive
Government-issued ID document
Financial & Payment Datasensitive
Payment card details
Message & Email Contentsensitive
Message content
Contact Info
Name
Email address
Phone number
Date of birth
Device & Online IDs
Device ID
IP address
Username
Social media account login information
Photos, Videos & Audio
Profile photographs
Video and audio call data
App Usage & Diagnostics
Log and usage data
Browsing & Search History
Cookie and similar technology data
Contacts / Address Book
Device address book
Employment & Education
Work and education information
Purchases & Transactions
In-app purchase history
Data Sharing & Use
YESSold to third parties
10 recipient categories (Other members, Service providers, Moderators, …)
YESShared for advertising
YESCross-site tracking
YESUsed for profiling / AI decisions
?Used to train AI models
YESDisclosed to law enforcement
Data Uses
Core serviceSecurity / fraudAdvertisingPersonalizationAnalyticsThird-party partnerships
Data Retention
15 years
Varies by data type
Includes legally mandated retention
Retention varies significantly by data type. Most profile data is deleted 28 day
Consumer Rights
Access
Delete
Portability
Correct
Opt-out
Security
?
Encrypted in transit
?
Encrypted at rest
?
MFA available
?
Breach notification
Browser Privacy Signals
partialGPC / DNT
This label summarizes privacy practices as disclosed in the company's privacy policy. This is not legal advice. Full policy ↗

This label summarizes privacy practices as disclosed in the company's privacy policy. It is a neutral, factual restatement — not an evaluation. What is this?

Source Evidence

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If a specific extraction below looks wrong (the quote does not match the policy, or the YES/no is misinterpreted), use the per-finding flag to help us improve.
What's on the label
Sold to third parties
YES85% confidence
You have the right to opt-out of the "sale" or "sharing" of your personal information to third parties, as such terms are defined in applicable privacy law.
Shared for advertising
YES99% confidence
To share targeted third-party advertisements on the App. Gender Age IP address Coarse location... To share Bumble advertisements on third-party networks and measure their effectiveness, and receive data on interactions you had with our ads.
Cross-site tracking
YES92% confidence
showing Bumble ads to people who have visited our App or Sites but haven't created an account yet... Actions you take on our Sites and how you interact with them Information collected from cookies or similar technologies, including the Facebook pixel
Used for profiling
YES95% confidence
We want to help you find the best possible connections, so we developed matching algorithms to predict your compatibility with others and show you people we think are a good match for you.
Used to train AI
?30% confidence

(policy is silent on this)

Signals & rights
Honors GPC
YES97% confidence
To exercise your right to opt out of the sale or sharing of personal information or to opt out of targeted advertising, you may also choose to enable online, where available, a universal tool that automatically communicates your opt-out preferences, such as the Global Privacy Control ("GPC"). We will process the GPC signal as a request to opt-out of the sale or sharing of your personal information.
Honors DNT
?20% confidence

(policy is silent on this)

Sources / Provenance

Analyzed June 3, 2026 · policy fetched June 3, 2026

Archived copy: not yet available

Source hash: f02f93b933be